Category: Growing Your Business

We talk about targeting the right people for your product, but just how valuable is it to know your audience? Here’s a quick case study of...

“What’s All This Bitcoin Fuss, Anyway?” A boy asks his Bitcoin investing father for $10.00 of Bitcoin Currency. The father asks, “9.79? What do you need...

Are things not going the way you’d like? Want more sales? Feeling kind of helpless? You’re not alone. As marketers, sooner or later we’ve all been...

I once heard a famous motivational and sales speaker tell the story of someone who set some goals. It seems he wrote down all of his...

Lessons from the most successful marketing campaign in history Finish this sentence for me: “Diamonds are ______” If you answered “forever”,- then you’ve seen DeBeers’ diamond...