Category: Email Marketing

SEO in 2018: Optimizing for Voice Search By understanding the nuances of voice search, marketers can do a better job of helping searchers find exactly what...

There is an urban legend that says customers on a mailing list received letters greeting them with, “Dear Rich Bastard.” Funny thing is… it’s actually true....

No one ever wants to let their list grow cold, but sometimes it happens. And when it happens, you wonder if you should abandon the list...

When a lot of people think about sending an email to their list, they think it’s a matter of writing it, proofing it, and then hitting...

Your subject line is the most important part of your entire email. That’s because if your subject line doesn’t get attention and get the click, then...