Increasing Email Click-Through Rates with Personalization
One of the best ways to boost click-through rates (CTR) in your email campaigns is through personalization. When you personalize your emails, they resonate more with...
Author: Anthony Shotton
Using The Validation Trick to ‘Mind Control’ Your Audience
Imagine you’re scrolling through Amazon, unsure of which product to buy. But when you notice that one has a “Best Seller” badge, you choose that one...
The Purple Cow Marketer’s Favorite Tools
Seth Godin is a well-known entrepreneur, author, and speaker who focuses on marketing, leadership, and change. Godin has written numerous bestselling books, including “Purple Cow,” “Linchpin,”...
Blueprint to Becoming a Millionaire, From a Multi-Millionaire
No hype and no theory – just facts. Alex Hormozi does $200 million per year between 10 companies. And yet, he started with nothing. Do you...
Back to Basics – 10 Marketing Lessons Hidden Inside the Spam Folder
Every now and then, I like to dive into my spam folder just to see what’s lurking. Today, aside from winning numerous lotteries and spotting several...
